BUFFALO, N.Y., July 16, 2025 /PRNewswire/ -- New Era Cap, the international sports and lifestyle brand, is proud to announce that Buffalo Bills quarterback Josh Allen is expanding his long ...

Buffalo Bills QB Josh Allen gets equity stake in New Era Cap as “Director of Billustration." The company is also selling hats with his hand-drawn logo known to Bills Mafia as the potato.

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Bills' superstar quarterback Josh Allen has partnered with New Era Cap for a new job title and unique way to give back to the Buffalo community.

Josh Allen and the Buffalo Bills partner with New Era Cap in a new role that connects football, fashion, and community outreach.

As Manchester City continue their rebuild this summer it does represent the end of an era. So far, Kyle Walker and Kevin De Bruyne have left the club on permanent deals to Burnley and Napoli ...

Allen has been a New Era Cap ambassador since his rookie campaign in 2018, and as a result of the expanded partnership, he is now the first ever ambassador to receive equity in the company.

If you've been to an Astros game, then you know Nguyen Le. Now, the world will get to know him as he talked to us about his experience appearing in a national commercial for New Era.

Kyle Walker has completed his permanent move to Burnley from Manchester City. The right-back has signed a two-year contract with the newly promoted club and will be hoping to help avoid relegation ...

It used to be that legislative agendas and macro policy issues like trade policies or environmental initiatives were long-cycle issues about which executives could say, “Oh, let’s see what ...