It's changed its logo for the first time in 10 years. This is huge news in the world of marketing and branding. What, one wonders, is this tectonic shift to the face of one of the world's biggest tech ...

Founded by Louis Key in 2022, Softriver has implemented what they call the "Ford method." This approach divides the creative ...

It couldn't be easier to design a logo online - the moment you land on the homepage, you're directed to add key information ... and covered technology news, features, and how-to guides.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

This approach ensured that the branding was as intuitive and memorable as the technology ... design, Americas, at R/GA explains: “Defining a brand’s behavior is as essential as defining its logo.