LinkedIn shares how authentic storytelling, cultural cues, and expert voices boost B2B video ad performance and drive ...

Enhancing Innovid’s Social Ads Manager to Help Marketers Reach Professional Audiences on CTV—Within the Same Platform They ...

Yeah, those are some pretty compelling stats, and if you want to maximize your video efforts in the app, LinkedIn has published a new guide to help you with just that. LinkedIn’ ...

Innovid, the independent software platform for the creation, delivery, measurement, and optimisation of advertising, now ...

LinkedIn video ads allow you to target decision-makers using criteria like job title, company size, and industry. To be effective, your ads should be creative, clear, and memorable.

LinkedIn is the right one for B2B marketers hungry for more engaging formats and better data visibility looking to divert ...

With video surging and organic reach falling, LinkedIn is shifting toward a TikTok-style model. Can it still serve business users? The post LinkedIn wants to be the TikTok of business — will it work?

Fully understanding the business social media site can boost your marketing efforts, but there is a lot to learn. To help you, we’ve put together this guide. Listen to an AI-generated deep dive of ...

The IT company CEO captured in a widely circulated video showing him embracing an employee at a Coldplay concert has resigned. Andy Byron resigned from his job as CEO of Cincinnati-based Astronomer ...

LinkedIn Creative Labs’ analysis of over 13,000 video ads and 550,000 video frames has identified the key creative elements ...

Meta, YouTube and TikTok are grasping for ways to protect users’ trust as their platforms fill with AI-generated photos and videos of events that never happened ...

Innovid has expanded its integration with LinkedIn to support Connected TV (CTV) ads, allowing marketers to activate LinkedIn ...