LinkedIn shares how authentic storytelling, cultural cues, and expert voices boost B2B video ad performance and drive ...

Enhancing Innovid’s Social Ads Manager to Help Marketers Reach Professional Audiences on CTV—Within the Same Platform They ...

In some ways, LinkedIn has taken over some of the professional discussion elements that used to live on Twitter, and with people spending more time in the app, it could be a good ...

LinkedIn video ads allow you to target decision-makers using criteria like job title, company size, and industry. To be effective, your ads should be creative, clear, and memorable.

LinkedIn Creative Labs’ analysis of over 13,000 video ads and 550,000 video frames has identified the key creative elements ...

With video surging and organic reach falling, LinkedIn is shifting toward a TikTok-style model. Can it still serve business users? The post LinkedIn wants to be the TikTok of business — will it work?

The IT company CEO captured in a widely circulated video showing him embracing an employee at a Coldplay concert has resigned ...

Fully understanding the business social media site can boost your marketing efforts, but there is a lot to learn. To help you, we’ve put together this guide. Listen to an AI-generated deep dive of ...

Innovid has expanded its integration with LinkedIn to support Connected TV (CTV) ads, allowing marketers to activate LinkedIn ...

Google launched Offerwall in June, an option that gives audiences the option of paying per article. Here is the research ...

Meta, YouTube and TikTok are grasping for ways to protect users’ trust as their platforms fill with AI-generated photos and videos of events that never happened ...