Brands who have advertised on LinkedIn say the portal's social ecosystem helps in amplifying campaigns thanks to factors like ...

The ACMA has issued a warning on the receipt of emails purporting to be from LinkedIn which it says could be a scam. “Have ...

Nearly half of B2B marketers in India say they have to justify marketing spend to C-suite every month Majority of B2B ...

Nearly half of B2B marketers in India justify marketing spend to C-suite monthly, while the majority see value metrics as ...

LinkedIn report highlights ... metrics instead of traditional cost-per-lead measures. Leaders are adopting tools that sync CRM data with campaign engagement. These tools bridge the gap between ...

LinkedIn’s new ‘B2B ROI Impact’ research highlights the ongoing pressures that marketers face to demonstrate the impact of their work on company revenue.

Ken Buchan has stepped into the role of Creative Director at BRX Sydney after more than three and a half years as creative ...

In one of my recent campaigns, we set a goal to boost lead generation for a ... Not every platform will suit your campaign. A B2B campaign might prioritize LinkedIn and email marketing, while ...

Founder Harivikash Bakthavatchalam Launched Dragon Marketing to Automate Digital Marketing Solutions With Higher Returns ...

In today’s fast-paced digital landscape, businesses must go beyond traditional marketing tactics to stay ahead of the ...

Take your webinars to a new level with HubSpot and its integrations with Zoom and LinkedIn. The post How to use HubSpot to improve your webinar strategy appeared first on MarTech.