Forget the low-hanging fruit and reach for the numbers that tell you what's really working. The post 7 vanity metrics marketers should avoid, and 7 to replace them appeared first on MarTech.

The ASA has criticised UK advertising for relying on outdated and harmful stereotypes of older people, with a new report ...

Having a plan for student loan repayments, managing lifestyle creep, and setting clear boundaries are good places to start.

Forbes' World's Most Influential CMOs list recognizes fifty chief marketers from around the world whose approach to driving ...

Lineups and latest team news updates from Inter Miami vs Porto on Matchday 2 of the 2025 Fifa Club World Cup in Atlanta.

The retail media world showed up at Cannes Lion with a flurry of announcements about new advertising capabilities and ...

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Companies can use it to measure how digital workers perform and to measure adoption of agentic software.PromoRepublic ...