At the top of every LinkedIn profile is a very important section: the summary. Here’s where anyone visiting your profile has a chance to learn about you. Don’t waste this opportunity. Your ...

LinkedIn is a great place to build your personal brand. And one of the best ways to do this is in the summary section.

Here's how you can transform your LinkedIn summary into a tool that effectively represents your business and make new connections: Step 1: Think of your summary as an elevator pitch.

Here's the exact phrasing you should use in the very first sentence of your LinkedIn Summary to hook your ideal clients. Once upon a time, someone wiser than I am told me a marketing truth I never ...

LinkedIn lets you add photos, videos and slideshow presentations to your profile summary. So instead of just talking about your work, you can show examples. Or show yourself in action.