Sponsored InMail will appear at the top of your inbox in LinkedIn’s messaging service, and Cherian said that the content of these messages will largely be based around calls to action — for ...

InMail is often seen as one of the best ways to put LinkedIn to work on sales activities. You get to reach out to high profile leads directly, often with high open rates and CTR.

LinkedIn isn’t just a digital resume—it’s a powerful B2B marketing engine. Learn how to turn connections into conversions.

LinkedIn is introducing an upgrade to its Sponsored InMail that will allow the social network to boast 100% deliverability for advertisers. Currently, only 20% of prospects currently open marketing ...

The leads from the Lead Gen Forms for Sponsored Content or Sponsored inMail will become available through LinkedIn’s Lead Gen Forms in Campaign Manager self-serve tool or through third-party CRM ...

LinkedIn found that the shortest InMails performed the best. Messages under 400 characters performed 22% better than the average, with numbers falling off as the message grew longer.

Aside from email, job seekers are using LinkedIn's messaging system InMail to build their community and get them jobs. Making a key connection can pay off: 70% of professionals get hired at a ...