The report was based on an analysis of 39,465 posts by businesses on LinkedIn. An infographic (below) explores highlights from the research, including key engagement benchmarks. The piece also ...

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While LinkedIn is putting more emphasis on video, and in particular, its TikTok-like immersive video feed, the platform has also seen a rise in live events being broadcast in the app. Indeed ...

Looking for ways to improve your LinkedIn marketing approach in 2025? Given the major changes being undertaken in the other major social apps, LinkedIn could actually be a big winner, with more ...