When students decide to major in accounting, marketing is not at the top of their minds. While accounting students are likely ...

In an era driven by rapid technological advancements and a digitally savvy population, traditional marketing approaches have taken a backseat to more dynamic and targeted digital strategies. Digital ...

Western Michigan University digital marketing students clinched first place in the 2025 Digital Marketing Competition, hosted ...

In today's competitive education landscape, traditional enrollment methods no longer suffice. As prospective students ...

Innovation is a constant. The most successful brands in 2025 are those who don’t stop at what works—they scale it. Excelling ...

In today’s fast-paced, digitally-driven world, a successful marketing campaign is about more than just bright visuals and clever taglines; it’s about providing quantifiable value, building real ...

Paridhi Bhatiya has been appointed as National Content Creative & Strategy Head at Pepper Content. She shared the news of her ...

There is no shame in posting on LinkedIn if you are looking for work ... However, if you give up, as we are moving so fast in digital marketing, you will be moving backward.

India's enormous online presence, with over 900 million internet users, making it the world's second-largest market, has ...

One of the most common reasons that someone would want to learn how to utilize social media platforms for advertising purposes is, unsurprisingly, to find work in the field of social media marketing.

The Metricool report challenges fundamental LinkedIn marketing beliefs with solid data. The most useful finding for SEO and content marketers is that adding links helps rather than hurts your posts.

The marketing world is undergoing a seismic transformation. As generative artificial intelligence (gen AI) matures from a ...