The cover image is the most commonly overlooked area of business profiles on LinkedIn. Often, companies don’t bother to put ...

"It's helping you convert, just like a web page." This is true even for business owners who don't plan to engage much on LinkedIn ... disability-awareness and consulting work.

Small business owners who don’t have a LinkedIn page for their companies are missing out on an opportunity to do some storytelling and brand building. When potential clients or business ...

Your LinkedIn profile might be perfect, but does your business have a LinkedIn page, too? If not, it should. A LinkedIn page for your business is a chance to highlight your company and help ...

How to set up a LinkedIn business profile To set up a company LinkedIn page, you must have a personal LinkedIn page already set up. Here are the steps you need to follow to supercharge your business ...

LinkedIn is one the most effective platforms for reaching other businesses and professionals in your space, yet few fully leverage its networking functions to connect with their target audiences.

with its recruiting business accounting for $7 billion of that. The Premium Company Page subscription in some ways will look very familiar, in that it taps into well-known LinkedIn mechanics.