B2B lead generation in 2025 demands AI, intent data, and hyper-personalization. Intent Amplify™ leverages these trends with ...

Social media is essential for B2B lead gen, with LinkedIn driving 80% of leads. Intent Amplify® crafts data-backed strategies ...

And if you're like most B2B marketers, you're taking an especially close look ... If your campaign aims to generate leads, you should be using LinkedIn lead gen forms (LGF). An LGF is prepopulated ...

As manual ways and old lead generation platforms fail to be precise, LinkedIn AI agents are becoming a game-changer.

Forget the low-hanging fruit and reach for the numbers that tell you what's really working. The post 7 vanity metrics marketers should avoid, and 7 to replace them appeared first on MarTech.

Press Gazette has been unable to verify the credentials of two journalists who front a new IT publication which appears to be ...

How Kellanova uses data clean room technology, X plans a WhatsApp competitor, MLB invests in pro softball league.

LinkedIn has introduced new advertising formats and expanded its capabilities on connected television to help B2B marketers ...

The ASA has criticised UK advertising for relying on outdated and harmful stereotypes of older people, with a new report ...