Main Character Syndrome isn’t just a trend, it’s a natural side effect of how we live now. Between curated feeds, individual-focused cultures, economic pressures, and nonstop comparison, people are ...

It’s the digital equivalent of standing on a table at brunch and announcing that you just got promoted, bought a house, ran a ...

Liquid Death is plotting a health-conscious, low caffeine Sparkling Energy drink in skinny cans that nod to heavy metal.

Motivating yourself is one of the main things that sets high achievers apart, and it’s hard. How do you keep pushing onward when your heart isn’t in it? In her research, Fishbach has ...