LinkedIn’s not just an awareness play anymore. Try these five ad types, tune your offer, and start pulling qualified leads ...

Linkedin Ads – to make it easier for users to develop and deploy advertisements from Canva to Linkedin.The announcement:In today’s fast-moving marketing world, teams are under pressure to deliver more ...

Linkedin has launched a number of new advertising tools aimed at B2B marketers.The platform is introducing ‘First Impression ...

The platform has introduced first impression ads, reserved ads, and expanded capabilities for CTV Ads to help B2B marketers ...

LinkedIn survey shows Indian B2B marketers see video and creator partnerships as vital tools amid growing pressure to drive sales and stay competitive ...

B2B Marketer Sentiment Research’ reveals that 91 per cent of B2B marketers in the UAE find attention to be their biggest ...

Adobe has unveiled Adobe Express for ads, a solution that aims to make it faster and easier for small businesses to create ...

Marriott has begun selling ads on its websites, mobile app, guest room TVs, marketing emails, and Wi-Fi sign-in pages, plus ...

B2B Marketer Sentiment Research says 97% of marketers surveyed find video and influencer content to be the most effective ...

Social network LinkedIn is building on its connected television (CTV) advertising platform by announcing a handful of new ...

The future of advertising lies in this smart, adaptive blend of automation and creativity. As Generative AI and DCO continue ...

The IPA, D&AD and Cannes Lions have responded to an open letter published in Campaign addressed to them asking for industry-wide change regarding mental health and burnout.