Levi Strauss peddled his riveted trousers to gold prospectors in the 1870s; Phil Knight paid $35 for the Nike swoosh logo in 1971 ... or blue jeans. Such is Ford and Koehn’s fanatical devotion ...

That’s a lot of history to cover ... “She wore only Levi’s 501 jeans despite being ridiculed by other women who told her she’d never marry or have children [and] wrote a poem called ...

This is the one thing on sale (out of many things on sale we write about) you should buy today. Read more here. Whether or not you’ve Spring-cleaned your way to more closet space, there’s ...

The Levi’s XL Baggy Straight Linen+ Denim Jeans are made from a linen blend material that’s breathable, buttery-soft, and perfect for warm weather. While they’re technically still considered ...

Elizabeth Kreutz & Tyler Schmitt Levi McConaughey is following in his movie star dad Matthew McConaughey's footsteps. While speaking with PEOPLE at the recent MJ&M two-day fundraising event in ...

The 16-year-old son spoke with PEOPLE at the premiere of Matthew's new film, The Rivals of Amziah King, at SXSW Film Festival in Austin. While at the premiere, Levi did his first red carpet ...

Considering Jenner has worn this brand before, we can bet the model would totally approve of the Levi’s Women’s 94 Baggy Jeans. Featuring a mid-rise waist, the straight-leg silhouette ...

Right now, you can score the highly rated Levi’s Original Trucker Jacket for 39 percent off, bringing the price to $55. Amazon The timeless jacket is easy to wear, especially on those tricky-to ...

Denim is basically a prerequisite for this concert. If you want to go beyond just wearing a pair of your favorite Levi's jeans, this statement-making denim-on-denim set brings all the fun ...

Australian sevens star Maddison Levi is being “set up to fail” and her switch to play XVs would only fuel further animosity if she entered Wallaroos camp ahead of the Women’s Rugby World Cup.

to be paid out to the top 10 men’s and women’s finishers of the Growler, making Levi’s GranFondo the world’s richest single-day road bike race, according to organizers.