Forget the low-hanging fruit and reach for the numbers that tell you what's really working. The post 7 vanity metrics marketers should avoid, and 7 to replace them appeared first on MarTech.

Marketing Cloud Next offers actionable data, cross-departmental workflows, and AI agents embedded across the entire customer ...

As media buyers and advertising elites execs anxiously convene at Cannes Lions, all anyone can talk about is how much time ...

Forbes' World's Most Influential CMOs list recognizes fifty chief marketers from around the world whose approach to driving ...

If you're out of work, capitalize on transferable skills and see what's available in work-from-home jobs, from transcribing ...

Offering Free SEO Audit and Consultation to Help Businesses Optimize Digital Growth Our free audit gives businesses a clear view of their digital strengths and gaps—no pressure, just real insights to ...

PR pros are storytellers, reputation builders and brand guardians. This award recognises outstanding women working across ...

Unlocking the Power of Generational Diversity, Prof Baale emphasised that the presence of up to five generations in today’s ...

The ASA has criticised UK advertising for relying on outdated and harmful stereotypes of older people, with a new report ...

Intuit is introducing a new set “of tools and integrations designed to help marketers and small- and mid-sized businesses ...

Whether inspiring content or generating insights, the right AI tools can help smaller marketing teams punch above their ...

Virtual Incision Corporation, the developer of the MIRA Surgical System authorized by the FDA through the De Novo regulatory ...