Michigan State University unveils its top 5 and bottom 5 for the 2025 USA TODAY Ad Meter Marketing Spotlight. See which Super ...

A new spot sees the Unilever brand experiment beyond purpose-driven marketing and will extend to social platforms like YouTube and Instagram.

Dove, in its first dive into comedy, debuted the satirical ad during Sunday night's well-watched broadcast of Saturday Night ...

Students learning important STEM skills from a regional drone competition in Tulsa. This as the Federal Aviation ...

From commercials celebrating women in sports, to Serena Williams' appearance during the halftime show, women played a big ...

This year's Super Bowl commercials relied on comic relief and highlighted noncontroversial topics, like streaming and entertainment.

A hallmark of effective inclusive marketing is changing the narrative of incomplete stories, limited perceptions, and harmful ...

With Super Bowl 59 in the books, we wait for the unforgettable one-of-a-kind creativity of the commercials that aired during ...

Super Bowl 59 weekend is here. Today at TPS, we’re going to rank all of the Super Bowl commercials from worst to first.

Advertisers are leaning on nostalgia more than they used to in Super Bowl ads, according to Kimberly Whitler, a marketing professor at the University of Virginia’s Darden School of Business. Nods to ...

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...