Overly complicated templates with multiple sections aren't ideal for landing pages with a focused goal. Alternatively, if you prefer starting from scratch, you can also select “+ Blank Page”.

Keep landing page copy brief: Your landing page’s copy should be short, sweet and to the point. According to ContentSquare, website visitors spend between 44 seconds to 1.37 minutes on a webpage ...

3. Focus on the Offer That You’re Promoting As we established earlier, a landing page usually has a single goal, whether it’s to get a lead to sign up for a free trial or request a white paper.

Helpful assistance. With any of these solutions, don’t expect perfection. You’ll need to edit and finesse, and changing the inputs can also help refine the GPT-3 suggestions. The models will ...

There’s an old adage that our CRO team likes to share. Companies spend $92 of every $100 to bring customers to their site, but only $1 to convert them. Seems off, doesn’t it? Landing page ...

4. Be Strategic When Choosing Your URL An effective landing page starts with an effective, easy-to-remember URL. Think about vanity phone numbers—this would be a vanity landing page URL.

You have to make sure your landing page (particularly the copy) matches where they came from. If they clicked on an ad about a 20% off promo code, your headline needs to say exactly that.

With a little help from leading industry experts and practitioners, we’ve highlighted the key differences between microsites and landing pages — so you know what to build for your next project.

Is your landing page converting better—or worse—than your competitors’? If you’re not sure, now’s the time to find out. Unbounce’s new Conversion Benchmark Report provides a clear ...