LOL Surprise! It might sound like a text you’d get before receiving shocking news, but it’s actually the name of one of the hottest toys. The intricate kits filled with tiny plastic pieces are ...

This means LOL Suprise toys could be hard to find by the end of 2020. “It’s a big mess and very frustrating,” said Isaac Larian , founder and CEO of the family-owned Los Angeles-based company.

LOL Surprise dolls have become the hottest toy this holiday season, earning a spot on multiple best-seller lists. "LOL is the biggest thing that we have ever done," says Isaac Larian, CEO of MGA ...

In short: the LOL Surprise! Dolls are expected to be one of this season's must-have toys, and they're sure to sell out fast as a result.ET Style is here to help cure your holiday shopping woes ...

LOL Surprise 707 MC Swag Doll with 7 Surprises in Paper Ball — $4.99, originally $19.99 No worries if your kid missed out on other deals before, because now they can get these super stylish ...

LOL Surprise collectors have a new line to try and track down, as MGA has announced that LOL Surprise J.K. dolls are here. These four collectible dolls have real, styled, brushable hair, real ...

HOUSTON — A popular toy that tens of thousands of children got for Christmas has safety issues, several parents warn. They say kids are getting their fingers caught in the LOL Surprise! Glamper ...

Not long after the LOL Surprise line debuted, it became America’s No. 1 toy for most of 2017. The next year, MGA planned to double sales by releasing new higher-priced versions throughout the ...