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Developers who are fans of Tolkien’s world and have grown up with it dreamt of the Shire and Rivendell and the hellish gates ...
LEGO is thriving by turning nostalgia, pop culture collaborations, and adult fan engagement into a winning growth strategy.
My LEGO city just got bigger and better! In this update, I’m adding a brand-new ocean section and revealing a fresh layout redesign. See how it transforms the entire city with more space for ...
LEGO has a freebie deal that'll score you a Botanicals Flower set at no cost, but only for a few more days. Here's how you get the free builder set ...
New Stranger Things Lego Figures Available Ahead Of Final Season Preorders are available for the upcoming Lego Stranger Things Brickheadz, launching October 1.
LEGO has a freebie deal that'll score you a free Star Wars set — but this giveaway offer is only here for a limited time. Here's how you can snag one fast.
Nike is set to release a new collaboration with LEGO, bringing the iconic building block brand’s playful aesthetic to footwear and apparel for children on Aug. 1, with online sales beginning at ...
It’s rare that LEGO cuts the price on a best-selling item, but never say never. Right now, the $150 Travel Moments set has a 30% off discount.
After weeks of being unavailable, the highly coveted Nike Dunk x LEGO set is finally back in stock, and fans of sneakers and bricks alike are rushing to grab it before it disappears again.
LEGO just unveiled its new Nintendo Game Boy set, and this collector's set is an authentic replica from the '90s. Here's when you can get your hands on this new retro builder's set.
Save 20% Off The Gorgeous LEGO Milky Way 31212 Set Exclusively at the LEGO Shop A wonderful "greeble" build that includes bicycle helmets, purple carrots, and even transparent blue french fries.