The Perfume Shop has reported increased Valentine’s Day sales, selling more than 240,000 bottles between 1 and 14 February.

The Perfume Shop enjoyed a “strong” sales in the run-up to Valentine’s Day, with over 240,000 bottles of perfume sold between ...

Sandalwood is a classic men’s cologne note for a reason: it plays well with everyone. We tested and found the 12 best ...

If you want to try a cologne from Dior, here's where to start in 2025. The famed French label has some heavy hitters in its ...

I chatted with PureWow editors and staffers, looked at countless reviews and even asked my own family members for the ...

As a timeless symbol of love, a carefully chosen scent can leave a lasting impression, but picking the right perfume can feel ...

These days, it takes all of 30 seconds scrolling on your phone to spot a cropped hoodie—on guys like Austin Butler, guys who ...

If you haven’t heard of A.Presse yet, you gon’ learn today. Word-of-mouth travels fast in the menswear world, and right now, ...

There's nothing like the touch of a leather jacket to exude confidence, style, and a sense of freedom. It has the power to ...

It's no secret that teen guys have totally elevated their scent game, with many shopping for fragrances that can only be ...