After a busy day Genna Shepley settled on the sofa and started scrolling through all the pictures on her phone. But when she ...

Beauty influencers significantly impact Gen Z purchasing decisions through authentic reviews, tutorials, and engaging content ...

Rebecca Sinclair, 35, has worked in the makeup industry for 12 years and has now launched her own cosmetics brand, Bellacita ...

Welcome to Wrinkles Week on the Strategist, where we’re deeply vetting skin-care solutions for anyone who’s looking to smooth ...

Five years after Selena Gomez launched her Rare Beauty brand, the cosmetics company’s value has skyrocketed. Find out how ...

Selena Gomez appeared to distance herself from comparisons between her Rare Beauty cosmetics line and Hailey Bieber’s Rhode ...

Rebecca Sinclair, from Hartlepool, has a website and Tik Tok following after taking the plunge and launching Bellacita ...

Bieber joined a growing class of beauty supermoguls this year when her brand sold to Elf Cosmetics for $1 billion. She’s just ...

Based on insights from Towards Packaging, the global connected packaging market will likely grow from USD 50.41 billion in ...

YouTubers are no longer just creators, and in some cases, their side businesses are growing faster than their channels.

The Genshin Impact Luna II update was released on October 22, 2025, and it introduced a plethora of new content to the game.

Opt for one of the go-to Y2K frosted shades: ice blue, lavender, champagne, silver, or pearl. Loiz recommends Urban Decay’s ...