The deal shocked much of the cosmetics world — but when you look at Bieber's powerful convergence of influence, it makes ...

Hailey Bieber may have already achieved the unprecedented with the runaway but stable success of Rhode — but the 'billionaire ...

Amid a deluge of over 15,000 available tools, marketers today grapple with complexity, data silos, and the challenge of ...

The high-profile “Sad Beige Lawsuit” has ended between two prominent social media influencers, which begged the question, can you protect a ...

Good afternoon, ladies and gentlemen. I would like to welcome everyone to The Gap, Inc. first quarter 2025 Earnings ...

What happened a few days ago is part of a bigger chain of events. It is, in fact, part of a disturbing trend with a name.

Discover the top influencer marketing platforms beyond Instagram for Shopify brands in 2025. Learn how TikTok, YouTube Shorts ...

A little bit of broadcasting history was made this week when the popular weekly radio show The Persuaders marked its 25 th ...

How do B2B marketers plan to improve their influencer marketing strategies this year? Which influencer content types are delivering the best results? What challenges are marketers facing with their ...

Another SMM strategy that relies on the audience to generate the message is viral marketing, a sales technique that attempts to trigger the rapid spread of word-of-mouth product information.

A strategically brilliant brand promotion based by LU Biscuits on augmented reality to bring a package to life and evoke ...