The burger chain dropped its sexualized campaigns in 2017. Now the company has returned to that approach with an ...

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

It’s critical for companies to understand how to continue maximizing the success of their selected influencers in a dark ...

The Delhi Assembly Elections 2025 saw a record surge in digital ad spending, with BJP leading the race, followed by AAP and ...

Many brands are expanding their Super Bowl campaigns beyond just sponsored social posts this year to include experiential moments and exclusive New Orleans events.

Startups have many expenses. Here are five strategies to advertise a startup without straining limited financial resources.

The Australian Influencer Marketing Council (AiMCO) is set to host its first-ever beauty influencer marketing events, ...

Brands and the NFL are partnering with influencers and content creators for Super Bowl 2025 to expand access to the big game.

At Brand Influence Agency, we’ve pioneered community influencer marketing in South Africa for over 15 years. How? By ...

In 2025, influencers will take on an even more central role in shaping brand campaigns and strategies. They won't just ...

The Advertising Standards Council of India (ASCI) reported that 69% of top digital influencers violated guidelines during brand promotions, exposing over 110 million followers to undisclosed content.

Introduction The marketing landscape is evolving at an unprecedented pace, driven by advances in artificial intelligence.