Coca-Cola's 30-year partnership with the Essence Festival of Culture is a prime example of cultural marketing that ...

Marketing is an engine of growth. It’s a growth driver, not a cost centre.” And the award for the most inspirational quote of ...

In a candid conversation with YourStory COO Sangeeta Bavi, Dell Technologies’ William Hasko challenged growth myths, unpacked ...

Revolutionize your marketing. Achieve radical transparency & real-time insights in an AI-powered media world. Drive business ...

Reusable water bottle and social impact brand Ocean Bottle has unveiled a new identity as it steps into its next stage of ...

Unification means sharing priorities, building programs together and measuring success in a connected way. It means showing up for the buyer as one brand and one team.

Satish Sharma joins as CMO with 20 years of experience as PhysicsWallah prepares for IPO; he will lead marketing strategy and ...

Get exclusive, high-level tips from the MMA SMARTIES India Jury and Selection Jury. Build better entries, avoid common ...

Tami Pardee founded Pardee Properties, a Venice-based real estate brokerage, with a vision to build a firm that combines ...

Marks & Spencer has announced that its Sparks loyalty scheme is now fully back online following the impact of a cyber-attack ...

Haleon – a global consumer health leader operating in 170+ countries – faced the growing complexity of marketing governance ...

NaviStone appoints new director of travel industry partnerships to help travel brands activate high-intent audiences to increase bookings and fill unsold inventory ...