“The media landscape has evolved significantly since Antenna was founded in the early 2000’s, with influencer ... and marketing firm Rubikon PR and the launch of the agency’s new “Fully ...

In a major shake-up of its creative direction, Autotrader has appointed award-winning full-service agency IMA as its lead creative agency, following a competitive pitch process that saw four ...

Many business-to-business companies have at some point likely considered collaborating with B2B influencers as part of their marketing strategy for expanding their audience. Measuring influencer ...

In recent years, one such trend is the rise of influencer marketing—that is, collaboration with social media influencers with a significant and engaged following in your industry or niche. Through ...

As part of the restructuring, WPP intends to consolidate individual agency investment teams, a move that may result in layoffs. In an internal memo seen by MARKETING-INTERACTIVE, GroupM CEO Brian ...

FRISCO, TEXAS / ACCESS Newswire / May 22, 2025 / Stream Hatchet, the leading provider of data analytics for live streaming, influencer and gaming ecosystems and wholly-owned subsidiary of ...

Their pricing model requires a minimum spend of $50,000 per project. As an influencer marketing and talent agency, much of their work relies on collaborations with influencers and creators.

Xley operates as part of Mad Group, which also owns Mad Influence, a major Indian influencer marketing agency, and Creators United, a creator-led festival in Asia.

The Effie South Africa jury comprises leaders across the marketing and communications ecosystem-drawn from brand, agency, media, research, and strategic roles. Judges are selected for their track ...

The awards are organised by VAVA Influence, which was Northern Ireland’s first influencer marketing agency when it launched in 2020. The 2025 awards will feature a series of new categories aimed ...

She will co-lead Dentsu Influence, the agency’s engine for influencer marketing and social storytelling alongside Vicki Steenkamp, who has helped position it as a performance-led solution for ...

The rules of digital branding and marketing have fundamentally changed ... related to your industry or the specific type of influencer you'd like to engage. You can also encourage existing ...