TikTok has removed a video by businesswoman and beauty influencer Huda Kattan in which she promoted conspiracy theories about ...

TikTok has deleted a controversial video by Huda Kattan, the CEO of Huda Beauty, after she spread conspiracy theories linking ...

The decision comes in the wake of public backlash over the visual direction of the Kalamantina campaign, which Huda Beauty ...

Huda Kattan and singer Saint Levant were seen posing together next to a vintage car overflowing with clementines ...

The formula is designed to be a long-wear stain and liner in one, with a fine-tipped marker for creating contoured definition. Ideal. But in a viral TikTok explaining how to use it, even Huda Kattan ...

Huda Beauty recently announced it will donate 100 percent of sales from its recent Kalamantina collaboration to Médecins Sans ...

TikTok will now alert parents when their teenager posts a public video, as part of new safety tools launched this week.

"The meaning behind this is so beautiful." "I’ve never bought from Huda before... but I will go buy this." "This duo was so needed." The comments under Huda Kattan’s latest Huda Beauty campaign say it ...

From 'Love Island' to #BeautyTok, everyone’s peeling off and crashing out wearing lip stains. From Billie Eilish's favorite Sacheu peel-off formula to the viral blue-to-berry shade making the rounds ...

Many of today's celebrities are influencers who use social media for fame and to grow businesses. We explore the top social ...

Its Lip Contour Stain and Faux Filler Jelly Oil launches also fueled growth, though not as much as the brand's signature Easy ...