When Toyota president Eiji Toyoda set his sights on building "a car that is better than the best in the world" in 1983, the automotive community thought that Japan's largest automaker had lost their ...
A large swath of American drivers today have always known Lexus as an established power player. But when Lexus unveiled its first car, the LS, at the Detroit auto show in January 1989, America had a ...
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