Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

When it comes to their children, parents are right to be concerned about online safety while playing video games like Roblox. Fortunately, Roblox offers safety settings that parents can enable to ...

Superbullet Studios pivoted from Roblox game development into building proprietary AI tools. The studio’s code editor integrates directly with Roblox Studio, cutting setup time to under a minute.

GameSpot may get a commission from retail offers. So you or your child wants to play Roblox? That’s great, but where do you begin? In fact, where do you find it in the first place? As the app is ...

What are the Roblox The Takeover rewards and missions? The latest in a growing line of seasonal Roblox events tasks Robloxians with tagging a vibrant urban playground with their chosen crew. And like ...

Just like the Netflix show, Squid Game, there’s a huge cash prize for winners of the Roblox Ink Game. If you want to earn money fast (also known as Won,) in Ink Game, this guide contains the best ...

This article was featured in One Great Story, New York’s reading recommendation newsletter. Sign up here to get it nightly. I’ve arrived in the middle of a vast expanse of what looks like green LEGO ...

Los Bros is one of the rarest Brainrots in Roblox Steal a Brainrot. It's a crafting exclusive Brainrot, so you won't see it on the conveyor belt. Instead, you'll have to combine four other rare ...

GameSpot may get a commission from retail offers. Many of the experiences in Roblox don’t cost a dime to play, but may have shortcuts or exclusive items available for a few Robux. This is the platform ...

Roblox, the online gaming platform wildly popular with children and teenagers, is rolling out an open-source version of an artificial intelligence system it says can help preemptively detect predatory ...

Players can collect five unique and free UGC items from the Roblox Innovation Awards 2025 voting hub. Players simply need to vote in all 18 categories to unlock the Crystal Noob UGC item. Take a photo ...