Contests can create excitement and engagement for your brand, and help find new customers. Learn how you can run a successful ...

Google’s updated search ad labeling increases transparency and may influence user behavior. Learn what’s changing and how it ...

Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.

Digital detoxing, the great lock-in — getting offline is going mainstream. I built a $100 million business on tangible ...

The new AdCP framework is intended to be similar to how OpenRTB standardized real-time bidding in programmatic advertising’s ...

“OpenAds,” launched by The Trade Desk on Thursday, is described by the company as sort of a prebid wrapper designed to give ad buyers direct access to ad impressions from publishers. There will be one ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

Google Ads is celebrating its 25th birthday/anniversary today. Yes, Google launched AdWords 25 years ago today in 2000. In ...

A five-week “Speaking Gifts” rollout stacks films, chef-led gifting videos, the Diwali Gourmet Table event and influencer ...

The AdExchanger Commerce Media Newsletter has been on a brief hiatus due to some in-court legal issues (Google’s, not my own) ...