HootSuite -- a platform for enterprises to manage their presence on social media sites like Twitter, Facebook, Foursquare, Instagram and many more -- is ramping up its product offering with more ...

Social media management platform Hootsuite on Tuesday said it plans to acquire the Snapchat analytics platform created by Los Angeles-based startup Naritiv. Financial terms of the deal were not ...

UberVU, founded in 2008, has been in business as long as HootSuite, but has a smaller user base. "By joining HootSuite, we are realizing our vision to bring analytics to the front and center of the ...

Today, HootSuite, the world's most widely adopted social relationship platform, announced it has acquired uberVU, an innovative social analytics solution. HootSuite and uberVU combine the next ...

HootSuite says the integrated Webtrends Analytics capabilities also allow users to evaluate metrics such as which specific social media account or page provides the most valuable traffic, which ...

Hootsuite, a platform that helps enterprises and brands manage their presence on social media, has made an acquisition to help those customers track their activities on the social platform of the ...

Hootsuite has made cuts before, laying off 30 per cent of its staff as part of a global restructuring in August 2022 and then another five per cent in November 2022.

Hootsuite today announced its second acquisition in less than a month. The Vancouver, British Columbia-based social media management provider acquired LiftMetrix, a social analytics vendor.

HootSuite announced this morning that is has partnered with Brandwatch, one of the leading social media monitoring and analytics platforms, to bring Brandwatch’s extensive “social business ...

HootSuite unveiled their new Facebook analytics tool—Facebook Insights: You’ll see charts displaying: New fans to your Page Demographics including: region, age, gender Amount of Page comments ...

Since HootSuite was already pulling in data from your tweets, Facebook Insights, and Google Analytics, building out their own reporting system to leverage all this data for customized reports was ...