The new look is part of Grande's campaign for jewelry brand Swarovski. In the images from the campaign, Grande wears her blonde-purple ombré hair in an ultra slick high ponytail and poses decked ...

The internet absolutely lost their minds when Ariana Grande brought ... with a short lilac-dipped ponytail. Although the hairstyle also featured her usual honey blonde color, the contemporary ...

PEOPLE Ariana Grande just proved she’s always been the queen of the sky-high ponytail! The pop star, 26, posted a childhood school photo on Instagram sporting her signature hairstyle — a perky ...