Sony’s Hawk-Eye technology will be used by the National Football League as the primary method for measuring the line to gain, beginning with the 2025 season.

The NFL will use Sony’s Hawk-Eye technology to measure first downs in games. The league made the announcement on Tuesday and said the Hawk-Eye technology will be used in games starting this fall.

The Hawk-Eye system will be operated from the NFL's Art McNally GameDay Central Officiating Center in New York and integrated with the league's existing replay system.

Caesars Superdome will be outfitted with Sony Hawk-Eye's SkeleTRACK system, a 14-camera system that specifically monitors more than two-dozen skeletal points on a player's body.

The NFL announced it will use Sony's Hawk-Eye technology as its new primary system of measuring the line to gain during games, starting this year. Sports newsletter 🏈's best, via 📧 Studio IX ...

The first down measurement will be undergoing massive changes during the 2025 season. The NFL announced Tuesday a partnership with Sony’s Hawk-Eye technology as the new primary method for ...

Sony's Hawk-Eye tracking services are being developed to bring "state-of-art line-to-gain optical tracking technology to review and make critical ruling on plays, ...

The NFL is adopting Sony’s Hawk-Eye camera technology the measure the line to gain, replacing a system done manually with chains. The chain crew will have a ‘secondary’ role.

For now, Hawk-Eye has been a positive addition to the playoffs, and it’s legitimately swinging games. Next Up In NBA Malik Beasley owed $8M to debtors, had wages garnished by dentist prior to ...

The Hawk-Eye system will be operated from the NFL's Art McNally GameDay Central Officiating Center in New York and integrated with the league's existing replay system.