One of America's favorite snacks ihas just gotten a more upscale rebranding. Goldfish, the popular cheddar-flavored catch launched in 1962 and known for their special appeal to kids, now has a new ...

This week, we’re taste testing kid-friendly crackers, from the iconic Goldfish, Bunnies and Cheddar Whales to those little cheese sandwich crackers.

The beloved Goldfish crackers new name will temporarily be Chilean Sea Bass Crackers, the brand announced Wednesday.

The snack that smiles back is going through an identity change. Goldfish crackers will temporarily be known as Chilean Sea Bass Crackers, the company announced Wednesday. The popular cheddar ...

As the new year quickly approaches, many are looking to improve their diets and step up their nutrition game in 2025. As a ...

Goldfish crackers are synonymous with hungry kids, but the company is betting that a sophisticated name change could expand that audience.

This isn’t the first time the brand released something to appeal to an older palate. Goldfish Old Bay Season Crackers and Goldfish Frank’s RedHot Crackers were also made for adult snackers.

NEW YORK -- Goldfish crackers are synonymous with hungry kids, but the company is betting that a sophisticated name change could expand that audience. The Pepperidge Farm snack brand is tweaking ...

NEW YORK -- Goldfish crackers are synonymous with hungry kids, but the company is betting that a sophisticated name change could expand that audience. The Pepperidge Farm snack brand is tweaking ...

Goldfish, the beloved fish-shaped cheddar crackers, has temporarily changed its name to Chilean Sea Bass in hopes of appealing to "sophisticated" adults, according to the brand.

Goldfish wants to appeal to adults, so the fish-shaped crackers brand is changing its name-- well, kind of. The popular snack will temporarily be called Chilean Sea Bass crackers.