Luckily for General Mills, the company produces all three of those cereals, and the new partnership with the Kelces sees a first-of-its-kind cereal that combines all of its sugary goodness.

General Mills is digging into its vast cereal archives for a major throwback. This December, the maker of Cheerios, Wheaties and Kelce Mix is bringing back Twinkles, a cereal from the 1960s.

Luckily for General Mills, the company produces all three of those cereals, and the new partnership with the Kelces sees a first-of-its-kind cereal that combines all of its sugary goodness.

General Mills revives a long-discontinued cereal called Twinkles from the 1960s, plus introducing a new 'Friends' themed ...

The Kelce brothers, Travis and Jason, already have one successful product in their hit podcast "New Heights." Now, they've teamed up with General Mills on something they hope fans will eat up.

General Mills is digging into its vast cereal archives for a major throwback. This December, the maker of Cheerios, Wheaties and Kelce Mix is bringing back Twinkles, a cereal from the 1960s.