First Look: Ryan Lochte Sells Pool Water Cologne in Funny Or Die Sketch The swimmer and E! star tries his hand at comedy. By Andy Neuenschwander Apr 25, 2013 4:39 PM Tags.

On Tuesday, Hellmann's dropped its first commercial featuring the Titans quarterback and the sandwich condiment (or coffee sweetener, whatever), with the ad being a funny spoof on cologne commercials.

Seeming to take inspiration from the famous Cool Water cologne, Lochte's Pool Water is exactly what it sounds like. 'I’d very much like to talk to you about my newest product exploration, my ...