Mall activation by Fevicol leaves visitors 'stuck' Reiterates brand proposition of being 'the ultimate adhesive' in an off-the-wall manner. The activation was conceptualised by Ogilvy & Mather ...

India's Pidilite Industries, parent of adhesive brand Fevicol, on Tuesday reported a surprise 15% fall in quarterly profit, hit by higher input costs and weak demand.

No one pays attention to web banners anymore. So adhesive brand Fevicol decided to make a banner that would genuinely stick. And not just figuratively. The sticky banner appears to show up in ...

Company Brief Mumbai, September 17, 2012 Fevicol, the largest selling brand of adhesives in India, has rolled out a new TV campaign for ‘Fevicol Marine’, a specialized waterproof adhesive that ...

Pidilite unveils unique spray adhesive 'Fevicol Ezeespray' The TVC created by Ogilvy highlights the salient features of the spray adhesive– convenience of use, increased speed of pasting and ...

Fevicol created an outdoor activation at the Standard Chartered Mumbai Marathon, held on 20 January 2013. The activation was conceived by the adhesive brand's creative partner, Ogilvy & Mather. As the ...