Schlitz was a billion-dollar empire battling Budweiser to be No. 1. Then a bribery scandal—and a lot of foul, sludgy ...

As the founder and CEO of an agency specializing in B2B lead generation, I often encounter companies wondering why their lead-generation ad campaigns aren't getting them the desired results.

Dan Wieden — co-founder of the Portland-based advertising company Wieden+Kennedy who coined the Nike tagline “Just Do It” — died Friday at the age of 77.

Microsoft Advertising recently expanded the power of Impression-Based Remarketing. Up to 20 source campaigns/ad groups can now be used to build an Impression-Based Remarketing list, a significant ...