Two lobbying groups for the oil and gas industry have bombarded Facebook with hundreds of ads opposing climate legislation in Congress that have been viewed 23 million times. Two lobbying groups for ...

Are you making the best possible use of the Facebook Ad Library to maximize your campaign performance? Here are some tips to help out. This tool gives marketers free access to “spy” on the ad imagery, ...

An application programming interface (API) is software that acts as an intermediary between two programs, helping them ...

An archive of ads currently running on Facebook and Instagram. Provided for general transparency, advertisers use the Library to view their competitors' approaches. Ads appear in the Library within 24 ...

Meta is finally peeling back the curtain on how political and election ads are targeted on Facebook. The company is making information about how political and “social issue” ads are targeted available ...

Meta is introducing a new API that makes it easier to create and share a Facebook Story directly from a third-party desktop or web app. While Facebook itself has north of 3 billion users, Meta doesn’t ...