Examples of Soft Selling Calls to Action. Customers often resist hard sales techniques,... The classic 'Guinness for Strength' ads were very similar, showing drinkers hoisting automobiles ...

it feels like Google has walked back its position on making Performance Max the go-to method of serving ads to people. New data visibility and negative keywords are just two examples of Google ...

"Some websites also use them in highly manipulative ways." Examples include fake playable ads in mobile games that force the user to open the app store or company website and "confirmshaming ...

The word invasion also appears in ads for two Republicans competing for ... The group has collected at least 20 examples of Republicans using it in floor speeches this legislative session, up ...

From the impact of dull ads to the opportunities of innovations like geotargeting, how are the best brands making strategies that drive success? Radio Ink sat down with Cumulus Media/Westwood One ...