Historically, since the first recorded use of a logo (by Stella Artois in 1366!), these little pieces of graphic design have been heavy hitters in the service of their brands. They’re the most ...

A collaborative approach to logo designing is pretty much just what it sounds like: not just an individual working on the design, but a team of people who share insights, suggestions and feedback ...

The design studio behind the U.S. bicentennial emblem was asked to brand America’s 250th anniversary. Per one of its designers, an impossible job called for “an impossible construction.” ...

A good logo design for a sports team needs to accomplish a lot. It has to be simple enough to work across an array of merchandise, it needs to convey a team's history and, ideally it should please ...

Unlike Honda's bulky, boxy logo, the Lexus symbol consists of curvy thin lines that form an almost cursive L shape surrounded by an oval. Two different third-party ad agencies were responsible for ...

advertisement 01-29-2025 DESIGN Why DeepSeek’s logo represents a new era of AI branding The friendly whale might be just the design disruptor the artificial intelligence industry needs.

True, but I still think it's a clever logo design. Its enduring popularity is testament to how well it works as an identity, and the fact that it's still surprising people after 46 years is a bonus.

The updated logo had already made its way to Twitter’s homepage, and Musk even changed his profile picture to match. Neither logo has made an appearance in Twitter’s mobile app, however.