The Lede Company has acquired Element Brand Group, the Los Angeles and New York-based brand partnerships and integrated marketing agency. Heather Leeds Greenfield, founder of Element Brand Group ...

The Lede Company has acquired Heather Leeds Greenfield's Element Brand Group, TheWrap has learned. Leeds Greenfield will join as a partner and head of brand partnerships, working alongside Lede's ...

Since launching Element Brand Group in 2016, the agency has worked with Activision Blizzard, Airbnb, Audible, Coca-Cola, and the United States Olympic & Paralympic Committee.