In celebration of Halfway to Halloween—the unofficial kick off to spooky season—the “Mars Tricks, Treats and Trends” report has returned to unmask consumer insights around Halloween.

I just don’t think, at this age, I’m meant to live an uncomfortable life—that includes a cramped sink with cheap fixtures.

As for the Pistachio version, it’s striking a chord with fans of local flavor. The creamy pistachio blend has been called “a clever nod to baklava-style desserts,” though some connoisseurs felt it ...