Marketing Dive2d
Dove’s first crack into humorous ads riffs on ‘moist’ aversion
A new spot sees the Unilever brand experiment beyond purpose-driven marketing and will extend to social platforms like YouTube and Instagram.
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Dove's Satirical Ad Riffs on a Universally Hated Word: Moist
Dove, in its first dive into comedy, debuted the satirical ad during Sunday night's well-watched broadcast of Saturday Night ...
beautypackaging5d
Dove Debuts Comedic Ad for its Deep Moisture Body Wash
Beauty brand Dove celebrated the launch of its moisturizing body wash with the brand's first comedic TV ad. The ad debuted during the SNL50: The Anniversary Special. The new 30-second spot, created by ...
Cosmetics Business5d
Dove embraces ‘medu-tainment’ era with first comedic advert
The Unilever brand marketed its most moisturising body wash to date with a television spot riffing off the word ‘moist’ ...