Ad leaders had plenty to say about the hits, the misses and the long-form cuts that deserved more than 30 seconds. Ted Wahlberg, senior vice-president, group creative director, Mower Agency ...

Are you a print subscriber? Activate your account. By Nick Manes - 1 hour 2 min ago By Gillian Follett - 1 hour 6 min ago By Ad Age Staff - 1 hour 39 min ago By Sabrina Sanchez - 2 hours 6 min ago ...

Are you a print subscriber? Activate your account. By Gillian Follett - 25 min 24 sec ago By Ad Age Staff - 1 hour 29 min ago By Tim Nudd - 2 hours 15 min ago By Gillian Follett - 4 hours 24 min ...

who has studied the impact of marijuana ads on youth. “The cannabis industry came into the market with traditional advertisements already illegal, so they became incredibly creative on social ...

For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest as viewers voted “First Delivery,” a tale of a Clydesdale foal proving its mettle, the No. 1 commercial in ...

CHICAGO--(BUSINESS WIRE)--Duracell, one of the world’s leading battery manufacturers, unveiled its first-ever creative ad spot during the big game on Sunday. The brand shocked viewers when seven ...

An expat Kiwi advertising creative has played a leading role in one of this year’s big Super Bowl ads, where a 30-second slot sells for as much as US$7 million-$8m ($12.3m-$14.1m). Instacart’s ...

From the A-list cameos to the heartstring-pulling moments, all the buzziest ads are right here Super Bowl LIX was exceptionally starry — and we're not just talking about all the A-listers who ...

The NFL is looking to make girls' flag football a varsity sport in all 50 states. The ad itself has boys on the fictional high school football team noting that "Girls can't play football" and then ...

The Super Bowl took place in the US yesterday, with ad slots for the game between the Philadelphia Eagles and the Kansas City Chiefs selling for $7-8 million a pop (and that’s before brands have paid ...

Super Bowl 2025 ads were the least effective in five years, per DAIVID’s Creative Effectiveness Score. The average ad scored 6.2 out of 10, the lowest since 2020, generating less attention and ...

Search Engine Land » PPC » New in Google Demand Gen Ads: Automatically create short ... helping advertisers maximize reach without increasing creative production budgets. Anu Adegbola has ...