Direct mail has been having a moment in the past year as new technologies and tactics drive renewed interest in the classic channel. Continue to your page in 15 seconds or skip this ad . PRINTING ...

According to recent findings from Lob’s 2025 State of Direct Mail: Consumer Insight Report, healthcare has emerged as one of the highest performing sectors in the direct mail space. This stems from ...

Treat e‑mail, direct mail, social ads, and even internal memos as expressions of the brand’s central truth. Prioritize resonance over reach. Focus first on making the message meaningful, not ...

Google's new "Manage Subscriptions" tool may be a gut punch for digital marketing, but it's a golden opportunity for direct ...

Test-market direct-mail pieces to determine which marketing-related variables, such as headlines, postscripts, offers and calls to action, work best. Advisers who test before they roll out a marketing ...

Valpak CSO Jay Loeffler told BIA's Rick Ducey why radio is a key part of local ad strategy alongside mobile, social, and ...

Direct mail is one of them. As someone who leads a platform for direct mail automation, I have seen how it can be a measurable part of the modern marketing mix.

Using this information, they send her a direct mail piece showcasing smart ovens with recipes based on her likely cooking preferences. A QR code leads to a personalized video demo using ...

EAST BRUNSWICK, N.J., April 23, 2025 /PRNewswire/ -- Direct mail marketing company DK Solutions is again supporting reforestation efforts across the United States as part of its 2025 Annual Tree ...

CLEARWATER, Fla., May 29, 2025 /PRNewswire/ -- Rocket Print & Mail, the direct mail marketing company a part of the $119 million marketing technology firm PostcardMania, is launching a new ...