According to Pitch Madison Advertising Report 2025, CTV advertising in India grew by almost 35% in 2024, reaching an ...

As someone pointed out, we are a generation that saw transition from music records to cassettes to CDs to MP3 players, to ...

The convergence of linear and digital isn’t some distant point on the horizon – it’s happening now. But advertisers are ...

Zvika Netter serves as CEO of the combined ad tech organization, reporting to Bill Wise, and has joined Mediaocean’s Board of Directors. Grant Parker, former head of Flashtalking, is now president of ...

Digital advertising is expected to surpass traditional formats by 2026, with Kenya’s internet ad market projected to grow at ...

Following the latest AA/WARC expenditure forecast data showing stagnation in TV spend, Be Addressable’s Charlie Makin, lays ...

Today, adoption of digital health faces some of the same barriers — scepticism, budget limitations, high expectations, and a ...

Finney claims that 7plus is not cannibalising Seven’s linear audiences but also concedes that the growing number of SVODs ...

As Mediaocean sees it, the combined entity creates "a leading global, omnichannel ad tech platform, empowering brands, agencies, and publishers with more control, choice, and intelligence over their ...

Yann LeCun used to head research at Meta. He’s a pre-eminent voice in tech, and took the stage at Davos this January to talk about some of the dynamics in play here. In interviewing LeCun for segment ...

We often think of resilience as the ability to recover from shocks and return to the previous state of being. However, we ...