Pepsi is asking people out and about in Atlanta to sip from unmarked cups of Pepsi Zero Sugar and Coca-Cola Zero Sugar to decide which they prefer.

The soft drink, originally marketed toward women, has become synonymous with hard-charging men from Elon Musk to the president himself.

Do you remember your first Diet Coke? I don't, but I know Coke's leading role in my life by heart. Like billions of people, I love Diet Coke. Unlike everyone else, I had a front-row seat to its ...

In a world flooded with beverages promising everything from sharper focus to clearer skin, one drink continues to command an almost inexplicable loyalty: Diet Coke. It doesn’t taste like the ...

Sergio Zyman was the marketing executive who made Diet Coke into a cultural icon ... I was always fat as a teenage girl in the 1990s, when a particular diet culture was in full force.

Tired of plain water and looking to reduce my intake of fizzy drinks like Diet Coke, I was in search of a refreshing alternative that would still provide the same pleasure derived from cracking ...

After all, this is the same company that gave us the infamous “Diet Coke Break” ad — a.k.a. the best 27 seconds of TV that aired in all of 1995. Now, do we think that shirtless construction ...

More: Delta Air Lines apologizes for 'creepy' Diet Coke napkins, is removing them from flights The American Beverage Association, which represents the soft-drink industry, did not take issue with ...

A new addition to this hallway are the Diet Coke and Sprite droid carts previously seen around the land. The original Coke droid cart debuted in Star Wars: Galaxy’s Edge in 2019 at Disneyland Park.

In a bid to cut down on sugary fizzy drinks and find a more exciting alternative to plain water, I was searching for something to scratch that itch through the likes of Tesco and Sainsbury's.