Apple introduced the 12-inch MacBook. The first model ever to feature an Apple logo that didn’t light up. And since then, the ...

Apple’s new M4 Mac mini looks pretty damn cool for a desktop computer. Still, these special edition retro beige and jet black versions with the classic Apple logo look awesome. ColorWare just ...

And you’ll see why 1984 won’t be like 1984. The screen then fades to black, and a rainbow Apple logo appears. When Steve Jobs first saw the ad in an internal meeting with Chiat/Day ...

This obsession with simplicity is no accident. It's a hallmark of genuinely iconic logo design. Think about some of the most recognisable brand logos in the world – the Nike “swoosh”, the Apple logo, ...