A complete CRM solution will have to engage cutomers, negotiate business transactions, fulfill orders and ensure customer satisfaction. Written by Lim Fung Meng, Contributor March 20, 2001, 1:15 a ...

In all this time, you could reasonably say that the CRM community was working to optimize the customer and the way the customer worked within its service paradigm. About a couple of years ago it ...

Analytics within a CRM can help leaders collaboratively answer questions like these so a company can put its resources toward the pursuits that are most winnable and desirable.

CRM is still one of the most important keys to customer-centricity. And still, even with strides in innovation, CRM faces some of its most relentless hurdles.

The Amazon Metaphor As cities become more sophisticated with 311, inevitably they speak about Amazon, the giant online retailer, as a metaphor of what public customer service can become.

Collaborative CRM allow brands to share their customer information between departments such as sales, HR, marketing, IT, customer service, and others, and enable all the departments in a business ...

Customer service staff must input data during every single customer interaction, not just when they feel like it. Having more data entered into the CRM means the users will gain a deeper ...

Briefing Paper Sponsored by ServiceNowBeyond CRM: Rethinking Customer Service in a Connected, Digital Age Customer service is at an inflection point, in both the business-to-consumer and business ...

More organizations are clearly coming to this realization. The global market for CRM software is expected to hit $113.46 billion by 2027. Here are some important things to know if you’re one of ...

CRM Pricing Guide – What Impacts the Cost of CRM Software? Whether you need it for sales, marketing, or customer service, here's how pricing breaks down for CRM software.

In the age of a CRM evolution, an age that is defined by digitalization, disruption, automation, and predictive behavior--customer service plays a key role in your CRM story. Discover 3 things to ...

Briefing Paper Sponsored by ServiceNowBeyond CRM: Rethinking Customer Service in a Connected, Digital Age A new approach is needed, one that is effortless, digitally optimized, and capable of ...