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Which creative approaches drive brand impact on TikTok? To find out, TikTok and IPSOS teamed up to conduct a meta-analysis of 296 brand lift studies across multiple verticals. An infographic (below) ...
Creative Process Inside the New Yorker’s 100th anniversary issue The New Yorker’s longtime art editor Françoise Mouly discusses the unique challenge of summing up a century of the iconic magazine in ...